MRR Growth


The MRR Growth report lets you compare how the current calendar month is tracking against previous months at the same point in time. Where the MRR report shows your absolute revenue trend, MRR Growth shows the trajectory — how fast you're moving and how that pace compares to recent history.

For an in-depth explanation of MRR as a metric, see the MRR guide in the SaaS Metrics Academy.


Overview

Each line on the chart represents one calendar month, anchored at zero on day 1 of that month. The Y-axis shows the cumulative MRR change since the start of that month, so by day 15 you can see exactly how much net MRR each month had added (or lost) at that point. By overlaying multiple months, you can quickly spot whether this month is ahead of, behind, or in line with previous months.

This visualization is particularly useful for:

  • Pace tracking — at any point in the month, how does today compare to the same day in previous months?
  • Mid-month forecasting — if last month's trajectory ended at a certain MRR change, a similar slope tells you roughly where you're headed.
  • Detecting anomalies early — a month that diverges sharply from previous months in the first week stands out immediately.

Reading the chart

  • Day 0 is a synthetic anchor point where every month starts at 0. From there, each line accumulates the net MRR change day by day.
  • Months with fewer days (e.g. February) end before the others — their lines simply stop at day 28 or 29.
  • The current month stops at today, since future days haven't happened yet.
  • Hovering any point in the chart highlights the corresponding day in the table below and scrolls it into view.

The horizontal table beneath the chart shows the same numbers in tabular form. Each row is one month; each column is a day-of-month with the cumulative MRR change at that day.


Filters

The Category filter lets you focus on specific movement types:

  • All categories selected (default) — shows total net MRR growth (new + expansion + reactivation + contraction + churn).
  • Only "New" — shows growth from net-new customers, isolating acquisition pace.
  • Only "Expansion + Contraction + Reactivation + Churn" — shows growth from existing customers, isolating retention/expansion dynamics.

Other filters (plan, country, region, billing frequency, payment method, etc. — see all filters) work the same way as in the MRR report. Filters are applied to both the chart and the table simultaneously.


Date range

Use the date picker to control which months are overlaid. The report only includes whole calendar months:

  • If your range starts mid-month (e.g. Jan 28), that leading month is excluded — a "growth from 0" line only makes sense from day 1.
  • If your range ends mid-month (e.g. Mar 15), that trailing month is shown but stops at the day the range ends.

Currency conversion uses the exchange rate at the date of each movement. Switch reporting currency in the currency picker; the chart recalculates on the fly.


Practical tips

  • Compare against same calendar position. The strength of this view is comparing days-into-the-month, not absolute dates. Day 7 of June vs. day 7 of May, not "June 7th vs May 7th".
  • Filter to "New" early in the month to spot acquisition slowdowns before they become a trend.
  • Filter to existing-customer movements to understand whether growth is being carried by retention/expansion or by new sales.
  • If the current month is consistently below previous months by mid-period, that's an early warning to investigate before month-end.

  • MRR — absolute MRR over time
  • MRR Movements — daily composition of MRR changes (new, expansion, churn, etc.) as a stacked bar chart
  • Net Revenue Retention — percentage-based view of revenue retention across cohorts