6 posts about strategy.
Growth at any cost is over. Investors now want to know how efficiently you grow and how good your revenue is. The metrics that come up in every conversation, how to define them, and how to present them in a one-page update.
Per-seat pricing assumes value grows with headcount. When AI agents do part of the work, customers need fewer seats even as they get more value. How to choose between seats, usage and outcomes, and what each model does to your MRR.
ChatGPT now shows ads, and since May any business can buy them with CPC bidding. What's actually public about the program, who sees the ads, and how I'd run a first test for a SaaS product without wasting the budget.
AI made personalized cold email free, so everyone sends it, and inboxes stopped listening. A real person on the phone is scarce again. What modern outbound looks like, when it works for SaaS, and how to measure it.
AI resilience isn't about adding a chatbot. It's about whether your product still matters when a model can produce the output in seconds. Seven questions, a simple scorecard, and the metrics that tell you early.
A simple model of three growth levers: a price increase, more new customers, and better net revenue retention. Price and acquisition win the first year. NRR wins everything after, and it raises the ceiling on how big you can get.
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